Visualizing Performance Metrics to Evaluate Law Firms

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General counsel know a considerable amount about the law firms retained by them, the services they provide, and the fees they charge. However, those same general counsel may not know how to assemble the various kinds of data into a coherent, unified picture. For example, they may know average billing rates of their primary law firms or the number of matters worked on by those firms in the most recent fiscal year.  But, for those general counsel who believe that they can learn from the thoughtful collection and analysis of metrics, they may not know how to integrate those two very different kinds of facts.

One method to integrate and visualize multiple metrics about law firms is known as a spider graph or a radar graph.   This column describes how to prepare the data for such a graph and how to interpret the results.

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